Generative AI paves a whole new way for content generation in Fashion

With the latest release of ChatGPT taking the world by storm, everyone is excited and concerned about this advancement in technology. In this article we will explore some concepts like Generative AI, what it can do for fashion and touch upon some of its limitations as well.  

What is Generative AI?

Generative AI is a branch of artificial intelligence that uses training models and vast amounts of data to learn patters and characteristics and uses this to generate new and original content that resembles the training data.

It has been used to generate new content, such as text, images, music, or videos. What makes it powerful is that it can generate content keeping the context in mind. But it is important to keep in mind that Generative AI does not have inherent creativity as we humans do. Its output is based on the patterns that exist in the training data set. So, if the dataset is skewed you will get very biased results.

Generative AI is ushering in a new era of content generation in the fashion industry. From inspiring design innovation to providing personalized recommendations, enabling virtual try-on experiences, optimizing supply chains, promoting sustainability, and forecasting trends, generative AI is transforming every aspect of the fashion landscape.

ChatGPT is the current poster child for Generative AI.

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