Noon Seller Guide – How to List Products & Meet Marketplace Requirements (UAE, KSA, Egypt)

Why Noon Matters for Retailers & GCC-Focused D2C Brands

Noon is one of the largest e-commerce platforms in the Middle East, with strong presence across UAE, Saudi Arabia, and Egypt.

Reasons sellers choose Noon:

• Large customer base across MENA

• Strong electronics, fashion, beauty, and home sales

• Noon Express fast delivery

• Cross-border & local seller support

• High repeat customers and strong AOV

Challenges include:

• Country-specific compliance (UAE/KSA/EG)

• Heavy attribute requirements

• Strict image/content quality

• Marketplace-specific templates

• VAT/SAR/EGP handling

• Rejections due to mapping or attribute issues

Catalogix automates Noon workflows with MENA-ready templates and compliance checks.

Step 1: Register on Noon Seller Lab

You’ll need:

• Passport/Emirates ID/Iqama

• Trade license / commercial registration

• Bank account details

• VAT certificate (UAE/KSA) or Tax ID (EG)

• Phone number & email

• Warehouse/pickup address

Step 2: Complete Business & Tax Verification

Verification includes:

• Trade license

• Bank verification

• VAT/TIN/Tax registration

• Address verification

• Identity documents

Country specifics:

• UAE: TRN required

• KSA: VAT Certificate required

• Egypt: Tax ID + VAT registration

Step 3: Set Up Seller Lab (Marketplace Preferences)

Configure:

• Seller profile & branding

• VAT/tax settings

• Warehouse & pickup locations

• Shipping & returns

• Currency defaults (AED/SAR/EGP)

• Noon Express eligibility

• User roles & permissions

Step 4: Download the Correct Noon Listing Template

Noon uses macro-enabled Excel templates (.xlsm).

Steps:

1. Catalog → Bulk Upload

2. Choose Category → Sub-category

3. Download XLSM

Fields vary by region for:

• Currency

• Compliance

• Voltage

• Beauty ingredients

• Apparel attributes

• Grocery shelf life

Step 5: Fill the Noon Template Accurately

Mandatory fields:

• SKU

• Title

• Brand

• Currency

• Description

• Key Features

• Images

• Country of Origin

• Price + VAT

• GTIN/EAN/UPC

• Product Type

Category-specific fields:
Electronics: Voltage, model number, warranty, certifications

Fashion: Size chart, color, material, fit/style

Beauty: Ingredients, skin/hair type, shelf life

Home & Kitchen: Dimensions, capacity, material

Grocery/FMCG: Expiry, shelf life, ingredients, packaging

Step 6: Upload Listings via Noon Seller Lab

Upload methods:

• Single Product

• Bulk Upload (XLSM)

• API Feed (Catalogix)

QC Process:

1. Attribute validation

2. Image quality check

3. Manual QC

4. Compliance check

5. Item activation

Creating Variations (Parent–Child Sets)

Variation types:

• Size

• Color

• Weight/Volume

• Pack size

• Style

Checklist:

• Same parent style

• Correct variation theme

• Consistent images per variant

• GTIN/EAN per child SKU

• Price consistency

Noon Image Requirements (High Quality, GCC Friendly)

General rules:

• White/clean background

• No watermarks or overlays

• Minimum 1000px

• Product fills 70–85% of frame

• Sharp and color-accurate

Fashion

• Model images recommended

• Multiple angles

• Close-up details

Beauty

• Ingredient label shots

• Packaging clarity

Electronics

• Ports, interface, voltage info

• Accessories included

Home & Kitchen

• Dimensions visible

• Lifestyle optional

Fixing Noon Listing Errors & Rejections

Common issues:

1. Missing mandatory attributes

2. Incorrect variation mapping

3. Wrong category

4. Low-resolution images

5. Missing safety/shelf life info

6. Invalid GTIN

7. VAT/currency issues

Fix: Download QC error log → Correct template → Re-upload.

Fulfilment Options

Noon Express (Recommended)

Noon handles:

• Storage

• Packing

• Delivery

• Returns

• Customer service

Seller-Own Fulfilment

You handle:

• Warehousing

• Packaging

• Delivery

• Returns

The Smart Way to Scale on Noon: Catalogix

Catalogix automates:

• Noon templates (UAE/KSA/EG)

• Arabic + English content generation

• Image QC

• Rejection fixes

• Variation grouping

• Publishing to Noon + Amazon MENA

• GCC taxonomy consistency

Why Brands Choose Streamoid

1. GCC marketplace expertise

2. Dual-language automation

3. Compliance-ready templates

4. Accurate VAT/TAX handling

5. Scalable multi-country feeds