AJIO Seller Guide – How to List Products & Meet Marketplace Requirements (India)

How to Start Selling on AJIO (IN): Step-by-Step Guide

Step 1: Register on AJIO Seller Central

Register your business on the AJIO Seller Platform (Reliance Marketplace Seller Portal).
You’ll need:

• GSTIN

• PAN Card

• Bank Account Details

• Pickup & warehouse address

• Business incorporation documents

• Contact information

AJIO reviews your business category fit and product portfolio before approval.

Step 2: Get AJIO Brand Approval

AJIO enforces strong brand controls to ensure high product and authenticity standards.

You may need:

• Trademark certificate or TM application

• Brand authorization letter (if you're a reseller)

• Product images with clear branding

• Packaging shots

• Catalog or lookbook (recommended for fashion & footwear)

• Logo files

Tip: AJIO looks for premium-quality imagery and well-defined brand identity. Clean visual proof accelerates approvals.

Step 3: Download the Correct AJIO Listing Template

AJIO templates differ from Myntra and Flipkart, especially in fashion & ethnic categories.

To download templates:

1. Go to Seller Dashboard → Catalog → Add Products

2. Select Category → Sub-category

3. Download the Excel template

AJIO templates typically contain:

• Style attributes

• Fabric/material details

• Pattern & fit

• Closure / neckline / sleeve type

• Size & measurement specs

• Home & lifestyle-specific dimensions

Step 4: Fill the AJIO Template Accurately

AJIO has strict mandatory fields depending on category.

Common mandatory fields include:

Category-Specific Requirements

Pro Tip: AJIO enforces stricter fashion taxonomy than Flipkart. Matching exact attribute values reduces rejections.

Step 5: Create Accurate Variations (Color → Size)

AJIO uses a structured variation hierarchy:
Parent Style → Color Variants → Size Variants

Variation grouping helps:

• Improve discoverability

• Prevent duplicates

• Keep style families clean

• Improve customer navigation

Checklist:

• Same style family

• Correct AJIO-approved color names

• Complete size set

• Individual images for each color

Step 6: Upload Listings on AJIO Seller Central

Upload options:

• Single SKU Upload

• Bulk Upload via Excel

• API Integration (via Catalogix)

Each listing must include:

• Category attributes

• Style-level & SKU-level fields

• Price & inventory

• Size chart (for fashion)

• Clear high-quality images

• Compliance fields (beauty, kidswear, home)

AJIO reviews listings via automated checks + manual QC before publishing.

AJIO Image Requirements (Premium Fashion Focus)

AJIO prioritizes high-quality imagery to maintain marketplace consistency.

General Requirements

Category-wise Image Requirements (Grid)

Fixing AJIO Listing Rejections

AJIO’s QC is meticulous, especially for fashion, ethnic wear, and beauty.

Common Rejection Reasons

1. Attribute Failures

• Missing mandatory fashion attributes

• Wrong fabric/pattern/fit values

• Incorrect color naming

2. Image QC Rejections

• Low-quality images

• Missing model shots (for certain categories)

• Poor framing or shadows

• Missing detail shots

3. Size Chart Issues

• Incorrect measurements

• Missing mandatory fields

• Non-AJIO standard format

4. Compliance Failures

• Beauty: missing ingredients/shelf life

• Kidswear: safety compliance missing

• Home: missing dimensions/GSM

5. Duplicate Listings

• Incorrect variation hierarchy

Fix: Download error log → Correct relevant fields → Re-upload SKU.

The Smart Way to Scale: Catalogix by Streamoid

AJIO listings—especially for fashion, ethnic wear, beauty, and home—require precision.
Catalogix automates and elevates your AJIO listing workflow.

With Catalogix, you can:

• Auto-populate AJIO templates with validated attributes

• Generate category-ready titles & descriptions

• Create consistent variation families

• Validate images against AJIO QC rules

• Auto-fix and resubmit rejection cases

• Publish to AJIO, Myntra, Flipkart, Amazon & more

• Maintain uniform taxonomy across all channels

Catalogix = Faster listings, fewer rejections, and consistent product discovery.

Why Fashion & Lifestyle Brands Choose Streamoid

1. Fashion-focused AI: Built for detailed style attributes

2. India-specialized listing automation: Tailored for AJIO, Myntra, Flipkart

3. Accurate taxonomy mapping: Improves discoverability

4. Image QC compliance: Reduces rejections significantly

5. Scalable workflows: Multi-marketplace publishing in hours