Celio uses Catalogix, a powerful cataloging and marketplace syndication platform with discount management to manage sales on their partner network effortlessly

CLIENT
Celio is a leading ready-to-wear menswear brand that originated in France and is now present in over 50 other countries. The brand offers fashionable and stylish urban fashion for menswear covering the four big universes: the casual - the smart - the jeans - the essentials.

CHALLENGE
Celio’s sells its products on multiple marketplaces. Cataloging was done manually by agencies and was working out quite expensive and time consuming. And managing flash sales on Myntra was proving to be particularly difficult. The brand required AI-powered automated tagging and marketplace conversion solutions that are already integrated with their OMS/WMS provider as well as the major marketplaces.

OPPORTUNITY
Catalogix’s manages the cataloging and marketplace listing process end-to-end . Given product images and some mandatory information it automatically converts it into multiple marketplace templates ready for upload. It is also integration with Increff which is their OMS/WMS supplier and with marketplaces where API’s are available making discount management a one click process.

ABOUT THE TECHNOLOGY‍

CATALOGIX'S TASK
Get the feed and images from disparate sources, normalize the data and translate it into multiple marketplace formats for Celio owned brands and to ensure that the data of Brands listing on Celio, is accurate.

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SUPPORTED MARKETPLACES

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RESULTS
Catalogix manages the process end to end. They even do the upload and rejection management for all marketplaces. So, clients can focus on their core business.

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“The best thing that our OMS/WMS partner did was to introduce us to Streamoid. It was just great. Catalogix is a very powerful platform that gives us a lot of efficiencies in terms of time and costs.” - Arun Celio

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