Overview

Your guide to creating Amazon-compliant product images.

Amazon has strict image requirements to maintain consistency and help shoppers make confident purchase decisions.

This guide outlines all essential rules — from size and background to file format and angle coverage — so your images pass Amazon validation and publish smoothly when listing through Streamoid.

Key Image Requirements

Follow these essential Amazon US image guidelines to avoid delays or rejections.

1. Image Format & Size

• Minimum 1000px on the longest side

• Recommended: 1500–2000px for zoom capability

• File types: JPEG, PNG, GIF, TIFF

• Color mode: RGB or CMYK

2. Main Image (Primary Image) Requirements

• Pure white background (RGB 255,255,255)

• Product must fill 85%–100% of the frame

• No text, logos, borders, watermarks, or graphics

• No mannequins (except stockings/socks)

• For apparel: flat lay or on-model allowed

• Must clearly show the actual product being sold

3. Additional Image Requirements

Secondary images can include:

• Lifestyle photos

• Close-ups or detail shots

• Alternate angles

• Size charts or measurements

• Packaging (optional but useful)

Ensure:

• No cluttered backgrounds

• No offensive content

• No placeholder images

4. Category-Specific Rules

Some Amazon categories have unique guidelines.

Apparel

• Model images allowed

• Ghost mannequin allowed

• Clear front, back, and detail shots

Footwear

• 5+ angles recommended (top, side, back, sole)

Jewelry

• Pure white background

• Shadows allowed if natural and minimal

Beauty & Health

• Ingredients text allowed only in secondary images

• Packaging must match the product

Home & Kitchen

• Contextual images encouraged

5. Variation Images

For variation families (for example, color):

• Each child SKU must show the correct variation

• Color swatches must match the actual color

• Do not reuse incorrect images across variants

6. Prohibited Image Content

Avoid images with:

• Text overlays (SALE, NEW, etc.)

• Watermarks or brand logos

• Borders or frames

• Graphic effects

• Collages

• Nudity or inappropriate content

How It Works (Inside Streamoid)

Streamoid ensures all images meet Amazon’s requirements automatically.

Workflow

1. Import images with your product data

2. AI checks for background, size, and resolution issues

3. Flags missing angles or non-compliant images

4. Suggests fixes and enhancements

5. Ensures correct images mapped to variations

6. Validates before publishing to Amazon US

Comparison Table